Creativity amplified

We make surreal commercial content using AI imagery and video. We believe that human taste and creative vision are at the centre of how these tools should be used.

Hello! Siobhán, smiling, in an orange checked jacket

I'm passionate about demystifying AI for women in the creative industry. Through workshops and educational content, I'm on a mission to make sure that women aren't just present in the AI conversation, but shaping it.

Siobhán, Co-Founder & Creative Lead
@theyarecreative ↗

The crew

Siobhán in an orange checked jacket

Siobhán

Co-Founder & Creative Lead

Co-founder, creative lead and the face of They Are Creative. Adobe Firefly Ambassador who spends her days turning herself into AI characters for brands like Lloyds, Apple and Amazon. A natural on stage, with a gift for making AI feel less like a threat and more like a creative’s dream.

James in a green double-breasted jacket and orange glasses

James

Co-Founder & Creative Director

Co-founder, creative director and the technician behind the image. Ten years of photography, set builds and far too much green screen, now a fully AI studio where he directs, edits and grades. Loves taking something mundane and quietly bending its meaning until it tells a story.

Zeno, a Hungarian Vizsla, in a blue suit and orange roll-neck

Zeno

H.R. Manager

Hungarian Vizsla. Oversees staff wellbeing, enforces the 90-minute morning walk policy and runs a strict open-door policy, in that all doors must be open. Has never once replied to an email. Currently reviewing everyone’s lunch.

Who we've made stuff for

  • Adobe
  • Apple
  • Audible
  • Depop
  • Galaxy
  • Lloyds Bank
  • MADE.com
  • Peroni
  • Three